T-Stats –  a great business tool for you and for Cotswolds Tourism

Tourism-related businesses across the Cotswolds can sign up for a free online tool, T-Stats, which allows them to collect and process a huge range of information including accommodation occupancy, visitor numbers and events attendance with associated revenue figures.

Engaging with T-Stats

T-Stats explained

In return, businesses receive reports and data on their operation, allowing them to compare their performance over time and against the average performance in their sector, and giving them a wealth of visitor-related information that could help plan marketing and promotions.

All your business information is kept confidential - only you can see your own data - but the system allows us, as the destination management organisation for the Cotswolds, to generate aggregated data across the tourism sectors and get an up-to-date snapshot of how local tourism is performing.

Benefits include: 

• Free and simple to use – training guide provided.
• Input your own data which is confidential  to your business .
• System aggregates data providing a quarterly review of tourism in the area.
• Monthly automatic email reminders to encourage input.
• Tourism data is a powerful lobbying tool for inward investment & assisting with planning campaigns.
• Your data can be placed into tables, charts and excel for easy use in your business plans & marketing meetings.

If you're interested in taking up this exciting offer you can sign up online

• Accommodation online registration
• Attraction online registration

If you would like more information please contact us