Tourism Facts & Figures

Nationally
VisitBritain/Visit England's corporate website includes, among a wealth of other information,
- an inbound research and insights section
- an England research and insights section

Locally
Cotswolds Tourism, as the official Destination Management Organisation for the area, conducts an annual Economic Impact Study

Other Cotswolds data
Cotswolds.com website statistics

- Total users (change to GA4): 2023 - 1,587,440 (up 3% on 2022)
- Unique visitors: 2022 - 1,543,656 (down 6% on 2021)
- Unique visitors: 2021 - 1,641,647 (up 44.5% on 2020)
- Unique visitors: 2020 - 1,136,066 (down 6.4% on 2019)
- Unique visitors: 2019 - 1,213,221 (down 1.6% on 2018)
- Unique visitors: 2018 - 1,233,000 (up 11% on 2017)
- Unique visitors: 2017 - 1,109,000 (up 42% on 2016)
- Unique visitors: 2016 - 752,000

Cotswolds social media channels:
- Facebook: - 49,000 followers 
- X/Twitter: 25,300
- Instagram: 87,400